Fresh, Aquatic & Citrus Beard Collection (Oil & Balm) - Scented to Order

⚠️ IMPORTANT: COMPOUNDED TO ORDER This item is a custom creation. Please allow 3–5 business days for our artisans to blend, bottle, and set your product before shipping. Due to the custom nature of this product, returns are not accepted.

A Clean Beard is a Soft Beard.

Let's face it: beards are magnets. They trap dust, food, and heat. If you aren't careful, they can start to feel heavy and smell... well, less than fresh.

The Fresh, Aquatic & Citrus Beard Collection is the reset button.

These are high-vibration scents—Zesty Lime, Crisp Sea Salt, Bright Bergamot—that cut through the heaviness. They make your beard feel lighter, cleaner, and more energized.

Whether you are fighting the summer heat or just need a morning wake-up call, we have solved the two biggest beard problems: The Itch (dry skin) and The Frizz (dry hair).

The Tools:

• The Oil (The Refresher): A healthy beard starts at the root. Our oil uses a lightweight base of Jojoba and Avocado Oil that absorbs quickly without feeling greasy. It hydrates the skin to stop "beardruff" and creates a healthy environment for growth.
• The Balm (The Controller): This is your styling agent. A blend of Shea Butter and Beeswax that locks in moisture and tames wild flyaways. It gives your beard a polished, matte finish that holds its shape all day.

Why "Fresh" Citrus Matters: Citrus oils are the most volatile ingredients in nature. If a lime-scented beard oil sits on a warehouse shelf for six months, it loses its "pop" and starts smelling like furniture polish. By compounding these fresh to order, you get the explosive, rind-peeling brightness of the fruit exactly as intended.

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📦 SELECT YOUR LOADOUT (Save on Sets)

1. Standard Issue (1oz Oil) The Daily Refresher. The standard 1oz dropper bottle. Perfect for the guy who wants a quick hit of hydration and a burst of energy in the morning.

2. The Utility Tin (4oz Balm) The Tamer. A large 4oz tin of conditioning balm. Ideal for medium-to-long beards that get unruly in the humidity. Locks down the frizz and seals in the scent.

3. The Master Supply (100ml Oil) The Value Jug. Value Alert: This is nearly 3.5x the size of a standard bottle. If you have a long beard that drinks oil, or if you simply love smelling like the coast every day, this is the most economical choice.

4. The Conditioning Protocol (1oz Oil + 4oz Balm) The "1-2 Punch." The gold standard for a clean, sharp beard.

• Step 1 (Oil): Massage into the skin to stop the itch and scent the roots.
• Step 2 (Balm): Apply to the hair to seal the cuticle and shape the beard.
• Result: A beard that looks professionally groomed and smells incredible.

5. The Full Loadout (100ml Oil + 4oz Balm) The High-Energy Kit. The Master Supply oil paired with the Utility Tin balm. The complete arsenal for the active beardsman.

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SELECT YOUR ENERGY

The Fresh, Aquatic & Citrus Collection

Crisp. Coastal. Invigorating.

Inspired by the coast, the mountains, and the open air. These fragrances rely on zesty citrus, sea salt, and green leaves to wake up the senses. Ideal for high-activity days, the gym, or the heat of summer.

Calamus

Green. Serene. Modern.

Primary Notes: Bamboo, Wet Grass, Papyrus.

The Vibe: Zen architecture in a bottle. Imagine an intense fusion of leaves, rain, and stems. It evokes the feeling of a minimalist loft or a bamboo forest after a storm. It smells like paper, lumber, and clean air. It is uniquely modern and amazingly natural.

The Profile: The "Anti-Cologne." This scent doesn't try to be sexy or spicy; it tries to be real. It features notes of crushed leaves and bamboo, layered over a dry, papery base of papyrus and pencil shavings. It is crisp, vegetal, and incredibly clean. Inspired by Calamus by Comme des Garçons.

Who It’s For: The Creative. Ideal for the architect, the designer, or the minimalist. If you hate "perfumey" smells and just want to smell fresh—like you just stepped out of a rain shower—this is your signature.

Cedar Citron

Bright. Woody. Uplifting.

Primary Notes: Orange Zest, Cedar, Sandalwood.

The Vibe: Sunrise over the cabin. We masterfully blended deep woods with bright citrus to create a scent that wakes you up. It feels like drinking a glass of juice on a porch surrounded by pine trees—fresh, woody, and invigorating.

The Profile: An essential-oil-only blend that lifts the spirits. The fragrance opens with a burst of orange and bergamot that immediately hits the nose. As it settles, it reveals a grounding base of cedar and sandalwood. It balances the sharpness of fruit with the warmth of wood.

Who It’s For: The Early Riser. Perfect for morning showers or hot summer days. If you find heavy wood scents too dark, but citrus scents too fleeting, this strikes the perfect balance. It is energetic and clean.

Citrus Blast

Zesty. Juicy. Energetic.

Primary Notes: Lemon/Lime, Black Currant, Sandalwood.

The Vibe: A Mediterranean summer. This isn't just a squeeze of lemon; it is a complex fruit accord that feels electric. It evokes the feeling of an ice-cold cocktail on a hot afternoon—refreshing, sharp, and impossible to ignore.

The Profile: Just like the name suggests, it opens with a powerful blast of lemon, lime, and orange. But we didn't stop there. We smoothed out the acidity with middle notes of strawberry and black currant, finally resting it on a soft sandalwood and jasmine base. It creates a creamy, fruity finish rather than a bitter one.

Who It’s For: The Active Man. This is the ultimate "Sport" scent for the William Street Provisions line. It cuts through sweat and heat, making it perfect for post-gym showers or high-humidity days. If you want high energy, this is it.

Here is the next batch, rewritten to match the elevated William Street Provisions aesthetic.

I paid special attention to Manly Musk (elevating the "ladies love it" angle to be less "bro-marketing" and more "gentleman's allure") and Chai (integrating those unique fruit notes without making it sound like a smoothie).

Eau des Merveilles

Woody. Salty. Citrusy.

Primary Notes: Ambergris, Orange Zest, Vetiver.

The Vibe: The water of wonders. Inspired by the Hermès classic, this is a scent that flips the script—it smells like a walk along a Mediterranean beach. It captures the essence of sea spray, driftwood, and sunlight. It is airy, salty, and undeniably expensive.

The Profile: A brilliant inversion of the typical fragrance structure. It opens with woody notes of vetiver and oak, leading into a sultry middle of ambergris (which provides that salty, skin-like musk). It finishes with a sparkling dusting of lemon, orange, and pink pepper. It is a woody scent that feels aquatic.

Who It’s For: The Connoisseur. This is a unisex blend that leans towards the sophisticated man. It is perfect for vacations, summer days, or anyone who appreciates the artistry of high-end French perfumery.

Fresh Vetiver

Green. Crisp. Sunny.

Primary Notes: Vetiver, Fresh Cut Grass, Lemon.

The Vibe: A perfect summer afternoon. This is our modern, energetic take on the classic vetiver root. It reminds us of freshly cut grass on a breezy day, baseball games, and boating on the lake. It is the scent of open windows and linen shirts.

The Profile: Clean and refreshing, like a cool lemonade on a hot day. The fragrance opens with bright notes of lemon and florals, creating a "solar" quality. As it dries, the fresh cut grass and vetiver take over, grounded by a subtle base of sandalwood and white musk. It smells like high-end landscaping.

Who It’s For: The Sportsman. Designed for the man who loves being outdoors in the warm weather. It is light enough not to cloy in the heat but distinctive enough to feel "dressed up." It is the ultimate Country Club scent.

Matterhorn

Icy. Crisp. Alpine.

Primary Notes: Black Currant, Bergamot, Sandalwood.

The Vibe: The air at 10,000 feet. Designed to transport you to the Swiss Alps, this fragrance captures the sparkling clarity of spring snowmelt cascading over stone. Inspired by Creed’s Silver Mountain Water, it is a breath of cold, fresh air. It is luxurious, clean, and unmistakably high-end.

The Profile: A study in contrast. It opens with a cooling blast of bergamot and mandarin, immediately followed by a sharp, metallic heart of black currant. The base warms up slightly with musk, sandalwood, and galbanum, but the overall impression remains crisp and invigorating. It smells like a mountain stream.

Who It’s For: The Adventurer. Whether you are actually skiing the slopes or just navigating the corporate ladder, this scent projects clarity and energy. It is perfect for the man who prefers "cold" scents over warm spices.

Riviera

Zesty. Green. Crisp.

Primary Notes: Lemon Verbena, Lime, Green Leaves.

The Vibe: The Mediterranean coast in a bottle. We wanted to capture the feeling of driving a vintage convertible along the cliffside roads of the Riviera. It is an explosion of light—refreshing, crisp, and undeniably optimistic. It is the ultimate cure for a gray day.

The Profile: This is a "Green Citrus" that feels electric. Inspired by the classic Verveine profile, it differs from a standard lemon scent because of the herbal crispness. We blended fresh lemon and lime with a distinct crushed green leaf note. It smells like cool linen and iced drinks.

Who It’s For: The Optimist. This is a truly shared scent—perfect for him or her. It is energetic enough for a morning gym session but classy enough for a summer wedding. If you want to smell "clean" without smelling like soap, this is the one.

Summer Breeze

Aquatic. Breezy. Clean.

Primary Notes: Sea Salt, Mint, Sandalwood.

The Vibe: The coast in spring. This is a fresh, marine fragrance designed to evoke the cool air of an ocean breeze hitting the shore. It reminds us of linen shirts, sailboats, and the crisp smell of rain on water. It is a classic "Blue" fragrance—clean, easy, and universally liked.

The Profile: A refreshing interpretation of the marine genre. It starts with a cooling hit of mint and green notes, layered over a complex heart of lavender, rosemary, and neroli. The dry down reveals a masculine base of sandalwood, cedar, and tobacco. It smells like fresh air and freedom.

Who It’s For: The Sailor. If you love "Acqua di Gio" or "Cool Water" styles, this is your upgrade. It is the ultimate daily driver for hot weather or high-activity days. It never overpowers; it just smells clean.

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How to Use

• Oil: Use the dropper to dispense a dime-sized amount into your palm. Rub hands together. Massage upward into the beard, ensuring you reach the skin underneath.
• Balm: Scrape a thumbnail-sized amount of balm. Warm it between your palms until melted. Smooth it downward over the beard to seal the hair and shape the style.